Bluebird coffeehouse on the King 's Road is a portion of D & A ; D hotels. It is the most busy topographic point in male monarchs route.it has a busy eating house ( opens from 12pm to 2am ) all seven yearss, a coffeehouse ( opens for breakfast from8am to 10 autopsy ) , saloon, bakeshop ( opens from 7am to 6pm ) , nutrient shop, four private dining suites ( for private parties, conferences, matrimonies etc.

) and a wine basement. The eating house can suit up to 250 invitees for a sitting dinner or up to 650 invitees for a standing cocktails & A ; canapes response. The cafe serves British Cuisine with all expertness.

Hr job Blue Bird is confronting

The major job blue bird coffeehouse is confronting now a yearss is the Employee turnover or ( abrasion ratio ) . The human resource experts of the cafe spend 1000s of lbs every twelvemonth for each new employee they recruit and train and a seasoned worker who replace that employee.

The major ground for employee turnover in my point of position is as follows: -

Job dis-satisfaction: -employee in the hotel industry is non satisfied with the sort of work they perform as it is a type of same modus operandi and repetition work.

one of the biggest ground of their dis-satisfaction is they are non provided proper preparation for the sort of work they are making.Low pay rate: - hotel industry is the most busy industry and people are working for long and sometimes without interruption, but what they get at the terminal of month is non relatively plenty for the sum of difficult work they put in the occupation. low pay rate makes employee unhappy and coerce them to travel to some other occupations.Long on the job hours: - with the figure of long hours, employee tend to halt basking their personal every bit good as societal life. They left with work all the clip at the terminal of the month.

after short span of clip they stop basking work and instead experience it like a load, so this cause dis-satisfaction and makes employee de-motivated.Work without recognisation, wages and grasp: - even after executing difficult and giving so much of net income to the hotel administration, largely employee do n't acquire any reorganization in footings of money, fillip, publicity etc.this can do any employee de-motivated.The above grounds can do a sense of defeat among employees. Peoples are less willing to do any via media when it comes to hanker on the job hours.

That is the chief ground that 80-90 % of cordial reception staff moves in other service sectors where they get recognisation if performs good.Two major causes for this sort of job can be the recruitment process and the manner they are treated in the hotel industry ( deficiency of grasp, teamwork ) and at the same clip company does n't care about employees.

HOW TO OVERCOME THIS PROBLEM

Employee turnover is the biggest job faced by hotel industry as on an mean the rate of turnover is approx 80-90 % an twelvemonth. The industry spends 1000s of lbs on new employee preparation and on seasonal worker they hire for shorter continuance when the employee leave.

Before get downing with the solution we should put accent on the root cause of this job. The job starts with enlisting system of hour section. To get the better of this followers should be kept in head: -The place they are looking forNature of work ( responsibilities and duty )Qualities required for that peculiar sort of place.To engage the absolutely suited employee the HR section should hold: -Behaviors based interviewsAbility trialsMotivational tantrum stock lists.they should engage merely the absolutely suited employee to execute a set sort of work.

THEORIES APPLICABLE TO OVERCOME THIS PROBLEM

The root cause of employee turn-over in blue-bird coffeehouse is employee dis-satisfaction and extremely de-motivated staff.

so, in my program would wish to present different theories of motive to get the better of this job.

Motivation: -

`` Motivation is that which energises, directs and sustains behavior. `` ( Steers & A ; porter1979 ) .

1.

Maslow 's hierarchy of demands: -

This theory chiefly accent on the human needs i.e. physiological demands, safety/security demands, societal, esteem and self-actualisation.As per this theory, if you want to actuate person, you need to understand on 'what degree the individual is ' and how to fulfill their demands above that degree.In my point of position, after using this theory in my administration, we will be able to recognize the demands of employee and can easy work out to fulfill their wants and demands from the work-place.

2. Maslow ( PS ) Alderfer 's ERG theory: -

ERG theory chiefly related with the Existence, Relatedness and Growth. This theory laid accent on that more than one demand may be activated at the same clip and persons may come on down the hierarchy. The chief accent is on the growing and single personality but at the same clip supplying basic stuff for being.If this theory is to be applied to cut down the staff turnover than it can chiefly cut down the defeat degree among employees and can actuate them towards work.

3. Herzberg 's motivation-hygiene theory: -

This theory besides known as two-factor theory. Harmonizing to this theory, there are certain factors in all the administrations that can do satisfaction and dis-satisfaction among employees. These factors are chiefly related with the policy of any administration, working-conditions, pay-packages, position, work-security, personal life every bit good as relationship with the sub-ordinates. On the other manus, at the same clip, this theory motivate employee by recognizing their accomplishment, work, duty etc.

In my point of position, this theory chiefly accent on all the factors that can actuate any employee provided they are given all the above factors. if any administration can supply all these factors each and every employee will be extremely motivated and execute first-class towards their occupation.

4. Anticipation theory: -

( Vroom, 1964, porter & A ; lawler, 1968, porter & A ; lawler ( 1969 )

Theory of anticipation chiefly involves 'what is expected from an employee ' , 'how they can make up to that degree ' . to make up to the highest degree of anticipation the administration should supply all the new recruits every bit good the old employees proper preparation, installations, timely public presentation assessments etcAfter using this theory in my administration, the hour section will be able to enroll the best suited campaigner for a peculiar sort of work which in bends will decelerate down the rate of employee turn-over.at the same clip, employees can be motivated by giving proper preparation and timely assessments.

After acquiring assessments, employees knows where they stand and to which degree they have to make. these factors keeps them motivated towards good public presentation which in bends is good for the administration.

5. Equity theory ( Adams,1963 ) : -

As per theory of equity by Adam, all human existences should be treated every bit in footings of hours of work, company benefits, rewards, environments etc.if people feel that they are non treated every bit they either perform hapless in footings of quality and measure which makes them extremely demotivated

.

I would wish to use this theory in my administration and after using this, people will be treated every bit in all the above footings and when they are rewarded higher, they get motivated to work harder.

6. Goal-setting theory ( locke,1968, locke & A ; latham,1990 ) : -

Theory of goal-setting by Locke & A ; latham clearly defines all the aims set by an administration, accomplishable challenges, committedness towards end, seasonably and accurate feedback of employees.After using goal-setting theory, all the employees will hold a set end and clip to accomplish those criterions set by the administration, so, this will maintain them motivated towards work every bit at the terminal they knows they will be rewarded as per their work public presentation. This theory can be a biggest tool in cut downing the employee turn-over.

7.The carrot and stick attack ( Jeremy Bentham 's ) : -

Harmonizing to carrot and stick theory, administration should utilize this theory to actuate people. Here carrot mainly trades with all the money issues for illustration fillip, increment etc.as these factors can actuate people towards work.

At the same clip stick trades with all the fright, a individual can confront in the administration for illustration loosing of occupation, less income, fillip decrease, no publicity etc.Here both can be treated as a tool of motive factor, as carrot is chiefly money, so employee will execute best to acquire the more money and stick is all fright, so fright of fring occupation will automatically actuate them to execute best. So both are inter-related and by utilizing this scheme in my administration, everybody will set their best pes forward and in turns administration will acquire the best self-motivated employees.

8.

Contribution of Elton Mayo: -

Elton mayo work known as 'HAWTHORNE EXPERIMENTS ' . Harmonizing to him, people get motivated non merely with wage and working status but with psychological and societal factors. they get motivated with the sense of properties and acknowledgment and at the same clip attitude towards work is strongly influenced by group.This theory means, employee should be given a sense of properties by administration and they should experience at place, merely than they can be motivated towards work.

they should be consulted if confronting any sort of job at their work topographic point.Contribution of Elton Mayo towards my administration job can assist in supplying a friendly, understanding work environment so, that employee can bask their work like place and this can assist in cut downing staff turn-over rate.

9. McGregors theory of 'x ' & As ; 'y ' : -

Harmonizing to this theory there are two types of people in any administration.'x'people: - mean people who avoid work, ambitionless, wants security without executing at all, these sort of people are furthermore autocratic direction manner and they are ever forced to work.'y'people: - these sorts of people are self-controlled, autonomous, committed towards work, responsible, high grade of imaginativeness, originative and extremely intellectuals.

If i would wish to use this theory of motive, so, the chief accent should be laid on the 'x'people and concentrate will be to understand their mental processes which transform the motor force into peculiar form of behavior. For example-introducing procedures and ends by which workers are motivated.

Analysis of motive theories with Blue-Bird coffeehouse job: -

After using all the motivational theories, the HR section can easy work out the job of increasing employee turn-over ratio. With all these theories, HR section can seek and actuate their employees to work with all the dedications and can praise their employees seasonably by utilizing assorted methods for illustration ( publicity, fillip, wagess ) .

The HR section, at the same clip should understand their employee jobs and should be concern with their wellness and safety at the same clip. The section should make to the root-cause of jobs, and seek to work out their employee jobs. After using all the theoies, Blue Bird coffeehouse will work out their job and employee will get down taking involvement in their work and this inturn, will be good for the administration.